Rakuten Boosts Affiliate ROI with New Solutions

 Rakuten Advertising launched industry-first affiliate transparency and creator growth solutions in May 2025, driving a 25% increase in affiliate program ROI. These tools enhance trust and performance by providing real-time analytics and creator-focused incentives.

The solutions offer detailed performance tracking and fraud protection, empowering brands to optimize affiliate campaigns. As Rakuten’s President, Yaz Iida, stated, “Transparency fuels creator success and brand growth.” This aligns with trends, where Forrester reports 70% of affiliate marketers prioritize transparency for better outcomes. Rakuten’s innovations redefine affiliate marketing.

Marketers should adopt transparent affiliate platforms like Rakuten’s to boost ROI and creator trust.

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